Alice is head of marketing and business development at Froriep. She is responsible for overseeing all the firm’s PR, marketing, sponsoring and events.
Alice joined Froriep in 2012 and became head of marketing and business development in 2017 with 5 years’ marketing and communications experience behind her. She has worked for a global network for French trade shows and for a company that markets and represents advertising in private electronic media in the areas of television, radio, online, search engine and mobile marketing.
She has a Swiss Federal Diploma in Marketing and Communications, and continuously follows courses about Social Media Marketing. Her working languages are German, English and French – and she speaks Italian as well.